data-driven marketing and AI decisioning data-driven marketing and AI decisioning
Reimagine Marketing, Without Barriers
Optimove x Beyond Retail Afterwork Seminar
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Breaking free from marketing constraints with AI, personalization & gamification

We’ll be discussing how data-driven marketing and AI decisioning are transforming customer engagement, and the way Positionless Marketing is helping marketers go from idea to execution faster and increase campaign effectiveness by 88%.

Agenda
- Customer data: Leveraging real-time data to accelerate campaign execution from weeks to hours
- 1:1 Personalisation: How to reach every customer, every time - no matter the scale.
- AI Decisioning: Reducing the heavy lifting of marketing decision-making.
- Gamification: How gamified marketing can drive loyalty and retention.

Stay a little longer to connect with peers and speakers while enjoying drinks and refreshments.*

About Optimove
Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently. Optimove has been positioned as a Visionary in Gartner’s Magic Quadrant for Multichannel Marketing Hubs.
About Beyond Retail
Beyond Retail helps brands accelerate digital growth through consulting, recruitment, and training. Our CRM and marketing automation experts blend strategy with execution to increase retention and lifetime value. With a data-driven approach, we deliver measurable results and long-term customer impact.
Meet the Optimove team
Asaf Stein

Asaf Stein

Global Director of Solutions Engineering
Kizzy Dunn

Kizzy Dunn

Director of Partnerships
Amin Sohrabi

Amin Sohrabi

Account Executive
Nana Antwi

Nana Antwi

Account Executive
Meet the Beyond Retail team
Niclas Winroth färg 85

Niclas Winroth

CEO & Founder
Miona Matar

Miona Matar

Head of CRM Consulting & Partner
Torbjörn Dahlgren

Torbjörn Dahlgren

Senior CRM & Growth Consultant
Malin Lundberg Emilsson

Malin Lundberg Emilsson

Senior CRM Consultant

*Please note: Seats are limited. Attendance is prioritized for clients, partners, and members of our network. We reserve the right to decline registrations from other agencies, vendors, or independent consultants.