About the position
We’re looking for a data-driven and creative Growth Operations Manager to lead, coordinate, and execute all growth initiatives across paid media, retention, CRO, SEO, and content. You’ll be responsible for maximizing revenue and customer lifetime value while improving operational efficiency. This role blends strategic thinking with hands-on execution across platforms like Shopify, Klaviyo, Meta, and more.
Responsibilities & tasks
- Oversee all growth channels; paid media, retention, CRO, SEO & content, to maximize brand loyalty and revenue.
- Develop and execute data-driven growth campaigns with the content team.
- Allocate budgets efficiently based on GM3 and other key KPIs to maximize ROAS and customer lifetime value.
- Drive customer-centric initiatives, including email flows, website optimization, and personalized content.
- Continuously analyze performance data and optimize campaigns for better results.
- Improve operational efficiency through warehouse management and logistics negotiations.
- Collaborate on website improvements to improve conversion rates and user experience using Shopify, Klaviyo, Dema, Motion, Meta, and Google Sheets.
- Own and build relationships with external marketing partners within performance marketing, email flows and campaigns etc.
Who are you?
We’re looking for someone fun, humble, and innovative with a problem-solving mindset and an eye for improvement. You’re a creative, analytical thinker who loves e-commerce and understands the nuances of building a successful DTC brand. Your passion for customer experience and data-driven decision-making makes you a perfect fit to lead innovative growth initiatives that reinforce our brand’s community and lifestyle. One of our core values is OUTPUT - We prioritize action, focus, and efficiency to continuously iterate and move forward. “Done is better than perfect”.
Qualifications & experience:
- At least 3 years of experience in growth marketing, e-commerce, or operational management, preferably within a DTC business.
- Proven ability to drive growth through performance marketing, CRO, retention strategies, content operations and SEO.
- Independent problem-solver with the ability to coordinate and oversee all aspects of the business efficiently.
- Experience working with tools such as Shopify, Klaviyo, Dema, Motion, Meta platforms, and Google Sheets.
- Strong analytical skills with the ability to interpret data and make strategic decisions.
- Excellent communication skills in English, both spoken and written.
- Experience leading or collaborating across cross-functional teams to achieve growth and operational improvements.
About c’est normal
We’re not a fashion brand. At c’est normal, we create thoughtful, versatile products designed to seamlessly merge life, work, and play. Built for everyday comfort—our pieces are the ones our customers reach for again and again. They reflect a lifestyle that inspires our community to live boldly and do more. As Growth Operations Manager, you’ll be at the heart of this mission—turning smart ideas into real, measurable performance.
What c’est normal offer:
- A fast-growing profitable company with a raving community
- A full-time position with competitive salary and benefits.
- A dynamic and fun office environment in our newly renovated Stockholm HQ on Nybrogatan 85.
- The opportunity to lead growth in all markets and become part of the Leadership Team.
- Flexibility to work remotely on occasion.
We will review applications on an ongoing basis, so if this sounds like an opportunity you want to pursue, send in your application as soon as possible. We are looking forward to your application! If you have any questions about the role, please reach out to the responsible recruiter Erika Collin, erika@beyondretail.se
